Greenpeace Russia - "A Regular Weapon : Dolphin"

Possible

Possible Moscow, Russia

1733

Title	A Regular Weapon : Dolphin
Agency	Possible
Campaign	A regular weapon
Advertiser	Greenpeace
Brand	Greenpeace Russia
Date of First Broadcast/Publication	2019 / 11
Business Sector	Environmental & Animal Issues
Tagline	Disposable plastic is a weapon of mass destruction
Story	In Russia, lethal weapons are either forbidden or their sale is strictly regulated. However, there is no law to control the sale of another deadly weapon that all of us can access. Widespread and powerful, it causes numerous deaths on a daily basis. Over 90% of all plastic ever produced has not been recycled. It is still present in the environment and in landfills, with over 1 million animals dying annually as a result of its ingestion (according to the United Nations Ocean Conference fact sheet). Humans are not immune either, with harmful plastic micro-particles entering our bodies through water and food. These prints are a part of the wide-scale campaign by Greenpeace Russia and POSSIBLE Moscow aimed at raising awareness of the situation.
Media Type	Print
Creative Director	Artem Filimonov
Chief Creative Officer	Vlad Sitnikov